It feels like we’re living in a world that’s lost its moral compass.
I’ve been thinking about this for a while now. The way our economic and social systems have shaped us (shaped me) has normalized behaviors that, if we’re being honest, don’t feel entirely right. Extreme competition as virtue. Productivity as identity. The quiet belief that getting ahead sometimes means leaving others behind.
I’m not saying this to judge. I participate in this system every day. We all do.
But I’ve noticed something. When three-quarters of people report experiencing burnout regularly, when workers produce nearly 60% more than they did forty years ago but their wages barely move, when we outsource production to places where people earn a fraction of what would be considered survivable here. Something fundamental has shifted. These aren’t just statistics. They’re symptoms of how we’ve organized ourselves.
The individualism I see everywhere makes it easier to think of ourselves as somehow more deserving, more special. Like we’re the protagonists in our own story and everyone else is just background noise. Social media amplifies this to an almost absurd degree. We’re all supposed to be changing the world, building something revolutionary, hustling until we make it.
But here’s what I want to be clear about from the start: this is not a political blog. It’s not a protest, not propaganda, not a manifesto. I have no intention of convincing you what’s right or wrong. You already have your own thoughts, trust them. This isn’t coming from someone who has it all figured out or claims to have the next big idea. The internet is already drowning in strong opinions and absolute certainties. I don’t want to add to that noise.
So what is this, then?
An exercise in personal honesty, mostly.
My real purpose is to understand how things actually work, mainly: startups, advertising, finance. And also adding something of more personal like my thoughts or posts about running.
I write primarily for myself. To collect what I’ve read and internalized over time, organize it, and put it somewhere accessible. It’s an act of personal clarity more than anything else. The fact that someone else might find these thoughts interesting or useful makes me genuinely proud. But don’t come here expecting lessons or prescriptions.
What you’ll find instead is someone trying to understand.
I don’t believe I can change the system. That’s not false modesty, it’s just reality. What I do believe is that there’s something revolutionary about choosing normality. Not in the sense of conforming to expectations. In a deeper sense: the victory of staying curious, passionate, and intellectually honest when the world pushes you to perform a version of yourself that isn’t quite real.
Here’s something I’ve noticed: the people who were considered “different” or “too intense” about their interests (the ones who read obsessively, asked uncomfortable questions, went deep on subjects that didn’t lead anywhere obvious) many of them have become unusually successful. Not because they rebelled against the system, but because genuine knowledge and authentic passion turn out to be things the system can’t easily replicate or fake.
Interestingly, recent research suggests younger people might be reversing some of the trends that concerned previous generations. Despite growing up with social media and constant connectivity, Gen Z shows increased empathy and less narcissism than millennials did at the same age. Economic challenges seem to have pushed them toward cooperation rather than pure competition. Maybe there’s hope in that pattern.
This blog is built on that observation. I want to share the things that genuinely strike me, the ideas that spark real curiosity, that make you want to understand something more deeply. Knowledge and passion are the founding principles here. I collect what questions me, what I don’t fully understand yet, what deserves closer examination.
It’s a space of personal exploration that I’m making public for anyone curious enough to spend time here. Because I think real normality today means being willing to learn continuously, to question yourself honestly, to follow what genuinely interests you rather than what you’re supposed to care about.
I’m drawn to simplicity. You’ll find almost no images here, no videos (mostly) no elaborate design. Just a static site and text. If you share my interests, follow along. But manage your expectations.
I try to write with genuine emotion and feeling, but supported by evidence when possible. If a thought is objectively wrong, I want to be corrected. Don’t expect cold neutrality, the system produces real emotions, and those emotions deserve to be named and examined. But I’ll try to distinguish between what I feel and what I can actually demonstrate.
The philosophy here is simple: ambitious but humble. Curious but aware of limits. Passionate but not arrogant. Adaptive but not resigned.
The real revolution isn’t changing the world. It’s staying true to yourself within a system that constantly pushes you to become something you’re not. And here’s the interesting part: doing exactly that, staying curious, passionate, intellectually honest often turns out to be what the system ends up rewarding anyway. Not always, but more often than you’d think.
If you’re here, something I’ve written probably resonated with you. Maybe you’re tired of the noise, the certainties, the guru culture. Maybe you’re trying to understand things too, in your own way.
Good. You’re in the right place.
This is Just a Normal Life.